If you’re part of that group, don’t feel you require additional help with a training regimen, and you aren’t worried about getting feedback on your movement, then this is a win/win for you. This pre-enrollment membership model skews the perception of what it actually costs to run a gym, as its largley based on passive income-which, of course, can work out quite well for everyone who actually shows up. Let me be clear: the typical range of dues from +/- $50-$150 per month you see at these places is NOT an accurate reflection of the income per active member the gym needs to keep its lights on it's that the silent majority of those who don’t show up subsidizes the memberships of those who do. In effect, gyms are able to drastically discount their rates for the handful of people that come to workout. NPR's Planet Money recently took a great look at why people pay for gym memberships, but don't use them. If these people did show up, gyms would have to increase their footprints and consequently, the price tag for even the most basic commercial gyms would be far higher. We all know the punch line to this joke: An average of 67% of people enrolled don't actually ever show up. This set-up plays to the "rationally minded" consumer making assumptions about their behavior and motivation levels upwards of a year in advance, and allows the gym to assume reliable passive income for the next 12 months, regardless of the activity or success of the member. In general, all large commercial gyms (think Bally’s, Equinox, Planet Fitness, etc.) operate on a pre-enrollment membership model, which means that members sign a contract for usually no less than a one-year commitment plus enrollment fees at sign up. We’ll inevitably have to make some generalizations and of course, I am openly attempting to build the case for the merits of CrossFit gyms, but by answering this question, I hope you’ll be able to better evaluate what’s important to you when choosing a gym and what you’re actually paying for.īefore we get down to assessing what you're paying for, it's important to understand how the prices of any given gym are established. In this article, we’ll discuss how the prices of traditional gyms versus CrossFit affiliates are set in the first place, and evaluate what’s included in any either membership using three straightforward criteria: facilities, training services, and atmosphere. (* This is somewhat higher than typical CrossFit gym membership rates due to inflated NYC real estate costs.) The next question is invariably, " Why are CrossFit gyms so much more expensive than regular gyms?"-which is a valid question if you’re comparing CrossFit affiliates to whatever’s considered standard for a “gym membership.” But the answer to that question requires assessing what you’re actually paying for-and the fact that while there are many similarities (a gym is, after all, mainly just a place where you work out), the range of services and support you get will vary greatly, and may ultimately determine whether you’re back to binge watching New Girl on Netflix instead of showing up to the gym on February 1. Whenever curious friends or family ask me how much my gym costs, their typical response is surprise at our $230* a month price tag. As 2014 has passed and everyone starts planning the 2015 version of themselves, an inevitable first step for many is researching and purchasing a gym membership.
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